‘Retiring’ Tom Brady Expands Crypto Presence, Starts Celebrity NFT Platform

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The teams actually competing in the National Football League (NFL) may be little known outside of the USA, the Superbowl is still a massive TV event and one man in particular is a worldwide legend.

Tom Brady, who’s won the Superbowl six times, is about to end his career and articles featuring the man will dominate worldwide media in the weeks and months to come.

The sports star understands this very well and will use it to market his newest ventures. Looks like he’s diversifying into several other businesses, with crypto making up a large part.

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Dropping today at 5pm ET on the @DraftKings Marketplace. 🦋 https://t.co/QDYKZbFwXx pic.twitter.com/x8tEA8gBE5

— Autograph (@Autograph) January 20, 2022

Compete with OpenSea

Brady, who last year became a brand ambassador for crypto platform FTX already, is well befriended with lots of other celebrities. Not only through his long sports career but also via his wife, Brazilian supermodel Gisele Bunchen.

As such, he’s launched the ‘autograph’ website, which aims to become the auction house of NFT images of celebrities. With athletes like Naomi Osaka, Simone Biles, Usain Bolt and Tiger Woods already onboard, the marketing part of the website seems set. Whether that will be enough to compete with OpenSea, the biggest NFT auction website of the moment, is another question.

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Join the Discord → https://t.co/5Nv8YVbVJn
Watch → https://t.co/hIltKWIOFz pic.twitter.com/VogjhXeJSi

— Autograph (@Autograph) January 25, 2022

According to reporting in Reuters, the platform raised 170 million dollars in funding already from Silicon Valley investors, who claim Brady’s website is already worth some 700 million dollars now. That’s a long way off from OpenSea’s 13 billion dollar valuation, but then again, celebrities gathering to enter a new industry doesn’t necessarily mean smart business.

Planet Hollywood

This week, tv-host Jimmy Fallon and socialite Paris Hilton got slammed on social media for trying to promote their own Bored Ape NFTs during a late night show.

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Furthermore, looking further back in the past, remember those ‘Planet Hollywood’ restaurants of Sylvester Stallone and Bruce Willis that were set to open in every city around the world. Whatever happened to those? Not sure of Brady and his friends will do any better. To be followed up we’re sure.

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